Workshop course

BUY THE COURSE

mobile

and photography

mobile and photography

Workshop course

BUY THE COURSE

mobile

and photography

Start:

  • 8 stream

  • October 10

  • 8 p.m. Kyiv time

Who is this course for:

  • Beginners in video content creation

    If you are just starting to shoot for social media and don't know where to begin, this course will be your starting point. You will get a clear foundation: from choosing equipment to creating scripts that people will watch until the end.

  • Experts who want to strengthen their personal brand

    The course will help you turn your knowledge and experience into high-quality, attention-grabbing video content.

  • Iryna Abramitova Iryna Abramitova
  • Marketers and SMM specialists

    You will get the tools to make videos that not only gain views, but also work for business goals.

  • Entrepreneurs and bloggers

    If you're promoting your own business or personal brand, the course will help you create content that sells without direct advertising.

training program:

  • 01

    MODULE 1: Basics of Visual Literacy

    Goal: learn to see the depth of the frame and convey a message through composition, light, rhythm.

    Topic 1. Horizontal and vertical - how composition affects perception
    Topic 2. Power points of the frame (rule of thirds, working rectangle)
    Topic 3. Focal point - how to control the viewer's attention
    Topic 4. Light - how to create mood and trust
    Topic 5. Space and depth - why "at the junction" works
    Topic 6. Rhythm of the frame - the formula "I speak - I show - I text"

  • 02

    MODULE 2: Filming Technologies for Reels and Stories

    Goal: to shoot videos that you want to watch and save.

    Topic 1. Instagram as a shooting tool — settings, timer, music, drafts
    Topic 2. Structure of a short video
    Topic 3. Reels formula: hook–intrigue–content–final
    Topic 4. Phone as a camera: settings, light, holder
    Topic 5. Movement, background, eyes — what “plays” in the frame
    Topic 6. Adaptation of trends — without vulgarity
    Topic 7. Story reportage: shooting directly in Telegram

  • 03

    MODULE 3: Installation and design

    Goal: Quickly create reels, stories, and visuals in a brand style.

    Topic 1. Modern editing in CapCut
    Topic 2. Quick editing: templates, auto-storyboarding
    Topic 3. Carousels: frame by frame in Canva and Instagram
    Topic 4. Texts: headlines, accents, branding
    Topic 5. Visualizing emotions: stickers, memes, reactions
    Topic 7. Archetype style: what your brand “looks like”

  • 04

    MODULE 4: Catchy Content

    Goal: to formulate messages that inspire trust, interest, and retention.

    Topic 1. Formula: pain — truth — support — decision
    Topic 2. Emotional words: how to speak so that people listen
    Topic 3. Freeze frame: an attention magnet
    Topic 4. Techniques: irony, sincerity, honesty, vulnerability
    Topic 5. Time-lapse video: visual + emotion

  • 05

    MODULE 5: Storytelling: Reality That Sells

    Goal: learn how to build stories that build trust.

    Topic 1. Types of stories: reportage, essays, vlogs, series
    Topic 2. Presence in the frame: voice, language, plasticity
    Topic 3. Camera vs. text: what works better where
    Topic 4. Archetype and tone: how we present our story
    Topic 5. Telegram-storytelling: a post as a report

  • 06

    MODULE 6: Content as a System

    Goal: stop depending on inspiration and build a content structure.

    Topic 1. Content calendar: regularity without burnout
    Topic 2. Strategy: engagement - trust - sales
    Topic 3. Brand message: talking about what matters
    Topic 4. Visual code: recognizable elements
    Topic 5. Content = revenue: how video sells

  • 07

    MODULE 7: New Tools: AI and Video

    Goal: not to save, but to enhance creativity with the help of AI.

    Topic 1. Video generation in Higgsfield, Kling
    Topic 2. Chat GPT — scripts, texts, ideas
    Topic 3. Additional neural networks: GPT-storyteller, Runway, Pika
    Topic 4. Subtitles, dubbing, voice acting — automatically
    Topic 5. Algorithms 2025 — how promotion works

  • 08

    Module 8: Chatbots, AutoFunnels, and Sales Funnels

    Goal: Create a sales system that works with content.

    Topic 1. Telegram/WhatsApp bot without code
    Topic 2. How to build a warm-up through a bot
    Topic 3. Message series: CTA, emotion, automation
    Topic 4. Checklist: launching a funnel without technical panic
    Topic 5. Examples of 2025: what really sells

  • Bonuses and practical blocks

    • Video wardrobe: colors, looks, props
    • Confidence in front of the camera
    • New target chips

Training format

  • Online lectures

    Study live on Zoom or watch recordings at your convenience.

  • Expert experience

    Study cases and examples from real-world professionals.

  • Practice with feedback

    Complete homework assignments and receive detailed feedback from teachers.

  • Community support

    Communicate in the Telegram group, get help and be inspired by like-minded people.

Tuition fees

  • Package 1:
    OBSERVER

    For those who just want to look and be inspired

    • Access to all video lectures for 1 year
    • Access to the course's Telegram chat (without the right to publish comments)
    • Methods and checklists
    • View examples of other participants' homework assignments
    • Feedback on assignments
    • Participation in discussions or live broadcasts
    • Certificate

    999 UAH

  • Package 2:
    PARTICIPANT

    Ideal for those who want structure, accountability, and feedback on their work

    • Participation in the general chat + the opportunity to ask questions
    • The right to hand in homework (once a week)
    • Checking the Homework and brief feedback from the curator (in the chat)
    • Access to all additional lectures by guest speakers
    • Checklists, templates, presentations for download

    2499 UAH

  • Package 3:
    VIP / PRO

    For those who want results, not just knowledge

    • Individual feedback on each Homeworks
    • Possibility to retake the exam after correction
    • Closed Zoom debriefing for VIP group (once a week)
    • Priority answers to questions
    • Personal action plan after the course
    • Access to VIP group discussion recordings
    • Bonus mini-guide: “30 days of content in advance”
    • “Director’s Workbook: How to Think in Frame, Light, and Script” (for those who purchased the book)

    8450 UAH

1/3

course result

What is especially valuable

can be taken from course

  • Focus on practice

    Focus on practice

    You immediately apply knowledge to tasks to get results quickly.

  • modern AI tools

    modern AI tools

    We work with proven technologies that really simplify work.

  • Time-saving script formulas

    Time-saving script formulas

    Ready-made templates help you create content several times faster.

  • author's lectures without water

    author's lectures without water

    Only structured and useful information without unnecessary details.

  • expert support during tasks

    expert support during tasks

    You are not alone and always have feedback.

Student reviews

  • Natalia

    This is a real academic course with an incredibly large amount of information. And even a child will understand the lectures. I got answers to many questions: why it is necessary to shoot in this way and what impression it makes on the viewer. Bravo!

  • Anna Borisova

    Irina, my life will never be the same! The lecture is amazing! The world has turned upside down and is now upside down. Thank you very much!!! And the way you can talk about the most complicated things is worthy of special admiration.

  • Natalia

    Thank you very much, Irina, for the lesson. As always, cool, very informative 🔥🔥🔥. I saw my mistakes. Great information.
    Thank you 💐

  • Victoria Batrachenko

    Iryna, thank you 💗 Lesson 🔥🔥🔥 This is a drive 🔥🔥🔥 Very valuable and truly academic information!!! I'm looking forward to the assignment 🤩 I think it will be a really cool process 🎥

  • Olga Lozunskaya

    Irina, my life will never be the same! The lecture is amazing! The world has turned upside down and is now upside down. Thank you very much!!! And the way you can talk about the most complicated things is worthy of special admiration.

  • Tatyana

    The course is simply amazing! ❤️ Everything is clear and according to the scheme. No water. A lot of new unique information. I will watch it many more times and practice. And the charisma - it conquered and inspired me! I want to listen and create! Thank you very much!

  • Olga Kizima

    Iryna, yesterday's lesson was an incredible flow of information!!! And if we do everything the way you suggest, life will never be the same!!! THANK YOU a thousand times!!! ❤️❤️❤️

  • Inna

    Many thanks for the course!!! A lot of new information and insights!!! Honestly, sometimes it seemed like my brain was "melting" and I was unable to absorb it all. But, as they say, you have to eat an elephant piece by piece)), so I'm moving at my own pace). Thank you again for your professionalism and a special thank you to each sticker 🙏

  • Yulia Zaporozhets

    Iryna, thank you for the course ❤️‍🔥
    This is SOMETHING!!!
    Well, I haven't come across anything like it. Well, no one has S-S

1/3