Speak with your own voice
Create content that resonates

Study program

Content maker

ABOUT TRAINING

WHAT AWAITS YOU

  • 01

    ONLINE FORMAT AT A CONVENIENT RHYTHM

    Learn at your own pace – recorded lessons are available anytime, on any device.

  • 02

    PRACTICE FROM DAY ONE

    No "dry theory" - you immediately create your content, receive exercises, examples, and clear tasks.

  • 03

    FEEDBACK AND SUPPORT

    Get personalized feedback and advice from the team to guide you in the right direction.

  • 04

    LIVE WORKSHOPS AND Q&A

    Weekly broadcasts are a space for inspiration, answers to questions, and new insights.

  • 05

    ACCESS TO THE COMMUNITY

    You'll become part of a community—people walking the same path—support, sharing experiences, and motivation.

  • WATCH THE TRAILER Іконка трейлера
video plug

You buy another course, never finish it, and give up because nobody watches your Reels — and even when they do, they still do not buy.

That happens because you do not know how to turn your expertise and everyday life into ready-to-use, engaging ideas for photos, videos, and Reels.

Once you master this skill, content will stop feeling difficult, and you will stop running out of ideas.

I will give you a step-by-step system:

  • What to film
  • How to film it
  • How to edit it
  • How to turn Reels and stories into clients

Current courses

  • Summer Camp 2026

    Disconnect from the matrix and recharge your advertising energy for the new season!

    The second season of the Summer Advertising Camp for Adults starts on July 10-31

    • take a break from routine content and the general chaos
    • collect fresh ideas and understand how to quickly shoot and edit them

    4 TWO-HOUR LIVE SESSIONS WITH PRACTICAL TECHNIQUES THAT WILL HELP YOU QUICKLY AND JOYFULLY CREATE BRILLIANT TEXTS AND ADDICTIVE VIDEOS

    AND ALL OF THIS using the real accounts of the participants, which we will upgrade for free — from the content plan and profile bio to the visual style, design and color palette!

    2200 грн

    Program overview

    • Live sessions: 12:00 New York, 19:00 Kyiv
    • Weekly lectures on Fridays
    • 1 homework assignment per week with feedback
    • Zoom link 30 minutes before each session
    Learn more
  • Mobile and photography course

    Guerrilla marketing and Hollywood screenwriting techniques to make your posts and stories impossible to tear yourself away from. Formulas for headlines that sell and hold attention for 10 stories in a row.

    Briefly about the course:

    • Broadcasts: 1:00 PM New York, 7:00 PM Kyiv
    • Lectures are held every other day to allow time for practice
    • Homework — daily, but in a light format (1 key action)
    • Zoom link will be sent to the chat 30 minutes before the broadcast.
    MORE DETAILS
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MASTER CLASSES

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    MASTER CLASS
    "CHATGPT: START"

    • A practical introduction to working with ChatGPT from scratch to confident use.
    • Learn how to ask clear questions, create texts for social media, and plan content.
    • This master class is suitable for anyone who wants to use artificial intelligence in their content management.

    350 UAH

    MORE DETAILS
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    MASTER CLASS
    "NEUROPHOTOSET"

    • A step-by-step guide to creating visual content using neural networks.
    • We show you how to generate high-quality, original images using AI, even without a photo studio.
    • How to correctly formulate queries, select styles, details, and moods so that your photos work for your brand.

    300 UAH

    MORE DETAILS
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    WEBINAR
    "DIGITAL AVATAR"

    • In this webinar, you'll learn how to create a digital avatar that speaks for you on camera.
    • You will learn how to bring a face to life in a video, how to work with voice, emotions, and delivery.
    • Ideal for those who want to create video content quickly without always being able to be on camera.

    300 UAH

    MORE DETAILS
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    MASTER CLASS
    "AI VIDEOS"

    • How to create stunning videos using AI quickly, without a studio or team.
    • You'll get an overview of the best services and learn how to combine text, video, music, and voice to create sales videos.
    • Bonus - Examples of scripts and templates for launching.

    890 UAH

    MORE DETAILS
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    MASTER CLASS
    "EDIT IN CAPCUT"

    • One of the most convenient editing applications is now under your control.
    • In this masterclass, you'll learn how to edit Reels, stress, and tutorial videos, adding transitions, subtitles, music, rotating frames, and trending effects.
    • Ideal for those who want to create stylish video content themselves without an editor.

    890 UAH

    MORE DETAILS
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    WEBINAR
    "CONTENT PLAN"

    • One of the most convenient editing applications is now under your control.
    • In this masterclass, you'll learn how to edit Reels, stress, and tutorial videos, adding transitions, subtitles, music, rotating frames, and trending effects.
    • Ideal for those who want to create stylish video content themselves without an editor.

    299 UAH

    MORE DETAILS
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    WEBINAR
    "DESIGN AT BAZAART"

    • This masterclass will introduce you to the possibilities of Bazaart, a convenient mobile application.
    • You will learn how to work with layers, text, masks, create video covers, and save templates for content.
    • Bonus: ready-made techniques for creating a recognizable visual.

    350 UAH

    MORE DETAILS
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ELECTRONIC MANUAL

DIGITAL MATERIALS

FOR YOUR EXPERTISE

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MY PORTFOLIO

This is what I create myself
and help others create. It's about meaning, form
and the voice in the frame.

GO TO INSTAGRAM

Student cases

STUDENT CASES

WORK FOR YOU

  • Student Mary clip icon

    MARIA

    Graduate
    of the first cohort

    POINT A

    I always thought video was difficult. I was afraid of the camera, and I felt lost when I needed to say something. Editing seemed technical and "not for me."

    POINT B

    Now I'm confidently making short videos, stories, and videos with a story. I started speaking on camera without fear, and people started responding actively.

    After the course, I launched my mini-product, got my first 20 clients, and built an active audience. Content became my tool, not my problem.

  • Student Olga clip icon

    Olga

    Graduate
    of the first cohort

    POINT A

    I always lacked content for my blog. I could come up with ideas, but I didn't know how to implement them in video format.

    POINT B

    After the course, I edited the videos myself, created interesting transitions, and added text. This became my signature feature: now the page looks vibrant, and subscribers tell me they're waiting for new videos.

  • Student Nastya clip icon

    ANASTASIA

    Graduate
    of the first cohort

    POINT A

    Before training, I spent several days on one video, watched a bunch of tutorials, and still it turned out “somehow wrong.”

    POINT B

    Now I edit short videos in 30-40 minutes. I've learned the structure and tools, and I'm no longer at a loss. Thanks to this, I launched a series of educational videos and doubled my reach.

  • Student Victoriya clip icon

    Victoria

    Second-year graduate

    POINT A

    I've always found it difficult to show my services in videos: it comes out dry and emotionless.

    POINT B

    The course taught me how to tell a story through stills. Now my videos sell without words—after publishing my last video, I received 12 new requests.

  • Student Anna clip icon

    Anna

    Graduate of the third stream

    POINT A

    I've been working with Instagram for a long time, but I've always relied on photos. Everyone kept saying that "video is king," but for me, that was just too much. I didn't know where to start, how to shoot, or how to edit it so it would look even remotely decent. Because of this, I was lagging behind the competition.

    POINT B

    After the course, I finally started making Reels, and the first videos already got more views than all my photos in several months.

  • Student Katerina clip icon

    Ekaterina

    Graduate of the fourth stream

    POINT A

    I was always afraid of the camera and editing. It seemed like I needed to possess creativity, something I supposedly "didn't get naturally." I'd often look at other people's beautiful videos and think, "That's definitely not me."

    POINT B

    During the course, I realized that creativity isn't about talent, but about tools and approach. I learned how to film, select music, edit, and make videos that people enjoy.

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Iryna Abramitova

DIRECTOR, CONTENT MENTOR
AND AUTHOR OF THOSE VERY TECHNOLOGIES
OF CONTENT.

“I don't just teach how to 'shoot video'
I help people understand
themselves, find their content voice
and create powerful communication
through the screen.”

  • 11K+

    FOLLOWERS

  • 7K+

    GRADUATES

  • 22+

    YEAR
    IN PRODUCTION

ORDER ADVERTISING FROM IRINA

FREQUENTLY ASKED QUESTIONS

  • 01

    I’ve never filmed videos before. Is this course for me?

    Absolutely! This course is designed especially for beginners who are just starting their content creation journey. We’ll walk you through every step — from using your phone camera to setting up lighting, framing, and sound. You’ll learn to film with confidence, appear naturally on camera, and express your emotions. Even if you’ve never recorded a video before, you’ll see how easy it can be after the very first lessons.
  • 02

    Do I need expensive equipment ?

    Not at all! Most great Instagram and TikTok videos are filmed using just a smartphone. We’ll show you how to get the most out of your phone — how to use light, find the right angles, and add movement to make your videos look professional without costly gear. What really matters is your idea, your story, and your unique vision — not the camera.
  • 03

    Will I have support during the course?

    Yes, definitely. You won’t go through the course alone — our team will be with you every step of the way. You’ll have guidance from mentors, feedback on your assignments, and access to a friendly community of creators learning alongside you. We’ll help, support, and inspire you whenever you need it.
  • 04

    What will I get after completing the course?

    By the end of the course, you’ll have more than just knowledge — you’ll have real results. You’ll create your first (or improved) videos, understand social media algorithms, develop your own filming style, and have ready-to-post content. You’ll also receive a course certificate and, most importantly, the confidence that you can do it. These skills will stay with you and help you grow your blog, brand, or business.
  • 05

    Is this course suitable if I already create content?

    Yes! If you already have experience, this course will help you level up. We’ll explore techniques that make your videos more engaging — how to build a story, add movement, and create viral content. You’ll refresh your knowledge, find new ideas, and rediscover your creative spark. Filming will become not just a routine, but a true art form.

Still have questions? Not sure which format is right for you?

Write - I will answer personally.
It is important to me that you have no doubts before the start.